The Art of Hes

Shanghai Smog // Pinstripe Flag

hesart⚡️ — Sun, 16 Feb 2025 00:55:34 GMT

Shanghai Smog // Pinstripe Flag

As an amateur softball organization based in Shanghai, China, the Shanghai Smog have established a distinctive visual identity that reflects the team's spirit and personality. Founded in 2019 as an expansion within the Shanghai Softball League, the Smog has developed a unique brand that has become an integral part of the team's identity.

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#textiles #branding #identity #shanghai_smog #hesart #flag #graphicdesign #art #hes #softball #asiastr #Shanghai #physical

Pars then Bars // Pimento Hat

hesart⚡️ — Sun, 16 Feb 2025 00:47:31 GMT

Pars then Bars // Pimento Hat

Pars then Bars wanted a unique logo for the 2021 Masters Golf Tournament based around the famous pimento cheese sandwich popularized at the tournament.

For the design, I created a spin off of the masters logo, blending a pimento cheese sandwich into the form factor of the the Master's logo. A small run of hats were printed and given out to fans and supporters of the PTB brand.

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#textiles #branding #identity #parsthenbars #design #art #hes #graphic #golf #golfstr #masters #pimento #hat #textile #graphicdesigner #2021

Stricky's Smoke Show // Logo

hesart⚡️ — Sun, 16 Feb 2025 00:41:50 GMT

Stricky's Smoke Show // Logo

Stricky's Smoke Show is a social media-based cooking show that showcases mouthwatering barbecue and grilling techniques.

The logo design draws inspiration from the Traeger grill that Stricky uses in his videos, incorporating its signature shape and elements to create a recognizable and authentic brand identity. The design balances a bold, smoky aesthetic with a clean, modern look, reflecting the show’s blend of expert grilling and engaging content.

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#logo #branding #identity #Stricky'sSmokeShow #hesart #design #art #hes #cooking #trager #graphicdesign #design #artist #socialmedia

Sorrow and Extinction // Comic Formatting

hesart⚡️ — Sun, 16 Feb 2025 00:13:41 GMT

Sorrow and Extinction // Comic Formatting

Adobe Illustrator [2016]

'Sorrow and Extinction' is a short comic book written by Cannon Sullivan and illustrated by Sonia Theibault.

My role in this project involved storyboarding and designing with a focus on a dark, atmospheric theme and a specified font style. I utilized the contrast of gray lines on a black background to create distinctive comic paneling. Designed for digital publishing, the final format featured a single-page spread for optimal readability.

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#print #branding #identity #comic #design #art #hes #sorrowandextinction #graphicdesign #cover #2016 #physical

Minnick Auto Leasing & Sales // Website

hesart⚡️ — Sat, 15 Feb 2025 22:30:57 GMT

Minnick Auto Leasing & Sales // Website

Minnick Auto Leasing & Sales is a Denver-based business specializing in vehicle leasing and sales. I designed a clean, user-friendly website with a strong emphasis on converting visitors into leads through a streamlined contact form.

The site’s design prioritizes simplicity and ease of navigation, ensuring users can quickly find key information and get in touch. A modern, professional aesthetic reinforces trust and credibility, while strategic call-to-action placements guide potential customers toward making inquiries effortlessly. The site is optimized for both web and mobile users.

www.minnickautoleasingandsales.com

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#webdesign #uiux #branding #identity #minnickauto #hesart #art #hes #2024 #website #homepage #web #ui #ux #design

Shanghai Softball League // Program

hesart⚡️ — Sat, 15 Feb 2025 21:43:40 GMT

Shanghai Softball League // Program

Adobe Illustrator [2020]

I designed the end-of-season program cover for the Shanghai Softball League. The program was printed and given out to players and fans during the final tournament of the year.

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#print #branding #identity #shanghaisoftballleague #ssl #hesart #program #design #art #hes #softball #asiastr #Shanghai #graphicdesign #magazine #cover #2020 #physical

Shanghai Smog // Tournament Jerseys

hesart⚡️ — Thu, 13 Feb 2025 01:55:35 GMT

Shanghai Smog // Tournament Jerseys

As an amateur softball organization based in Shanghai, China, the Shanghai Smog have established a distinctive visual identity that reflects the team's spirit and personality. Founded in 2019 as an expansion within the Shanghai Softball League, the Smog has developed a unique brand that has become an integral part of the team's identity.

These uniforms were designed specifically for end of year tournaments and special events.

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#textiles #branding #identity #shanghai_smog #hesart #jersey #design #art #hes #softball #asiastr #Shanghai

"Seeking Innovative Talent" // Marketing Poster

hesart⚡️ — Thu, 13 Feb 2025 01:44:41 GMT

"Seeking Innovative Talent" // Marketing Poster

Dinkum-ed is "a consulting company providing fully customized solutions to schools and businesses in the education industry.

Dinkum-ed was looking for two innovative, creative, and unique individuals for internship positions within the company. They wanted an eccentric design to capture the attention of potential forward-thinking individuals. I designed these two posters to target the younger demographic desired. They are designed to be presented as a diptych display complimenting each other visually, while still functionally satisfying the two unique roles.

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#poster #branding #identity #dinkumed #design #art #hes #graphic #education #graphicdesign #geometricart #geometric #marketing #innovation #graphicdesigner #artstr

Shanghai Barbeerians // Summer Jersey

hesart⚡️ — Sat, 01 Feb 2025 16:42:02 GMT

Shanghai Barbeerians // Summer Jersey

The Shanghai Barbeerians, an amateur softball team based in Shanghai, China, sought a refreshed summer jersey design. I took inspiration from their existing color palette and crafted a gradient-based design that incorporated the necessary elements to create a unique and modern look for the team.

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#textiles #branding #identity #shanghai_barbeerians #hesart #jersey #design #art #hes #softball #asiastr #Shanghai #shanghaibarbeerians #barbeerians #tshirt #uniform #2020 #art #graphicdesigner #homepage

The Jukebox // Expanded Logo

hesart⚡️ — Sat, 01 Feb 2025 16:08:30 GMT

The Jukebox // Expanded Logo

Adobe Illustrator. [2020]

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#logo #branding #identity #thejukebox #design #art #hes #2020 #homepage #graphicdesign

Shanghai Picklebacks // Brandmark

hesart⚡️ — Sun, 26 Jan 2025 04:01:18 GMT

Shanghai Picklebacks // Brandmark

The Shanghai Picklebacks are an amateur softball organization based in Shanghai, China. Founded by the owner of a pickle company, the team is known for its unique tradition of pairing whiskey shots with pickle juice, a practice dubbed a "pickleback." Jameson whiskey is the team's drink of choice.

The Picklebacks' carefree attitude is evident on the field, where they often show up to games despite being hungover. This laid-back image was reflected in their brandmark, which features a pair of slippers that players can often be found playing in. The brandmark was used across various team materials, including jerseys, hats, recruiting materials, and promotional items.

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#logo #branding #identity #Shanghaipicklebacks #picklebacks #hesart #design #art #hes #Shanghai #softball #brandmark

Olive Academy // Website

hesart⚡️ — Sun, 26 Jan 2025 03:00:19 GMT

Olive Academy // Website

Olive Academy is an English training center in Shanghai, China. I saved as the Art Director since its inception in early 2020. I contributed to the company by building the website, assisting with marketing efforts, standardizing course materials, and providing input on design choices and brand identity.

Olive Academy's brand personality is rooted in an organic escape from the city, characterized by natural colors and a lush, plant-filled environment within the center. This aesthetic was reflected in the website's theme, color palette, and font choices. The main pages of the website were designed to convey a more professional tone, targeting parental guardians, while the student center took on a more playful and approachable feel.

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#webdesign #uiux #branding #identity #oliveacademy #hesart #art #hes #2021 #website #homepage #web #ui #ux

Eats & Beats // Logo

hesart⚡️ — Sun, 26 Jan 2025 00:27:48 GMT

Eats & Beats // Logo

Eats & Beats is a 501(c)3 non-profit that teams up with bands and restaurants across the country in order to raise financial aid for a wide variety of charities and causes.

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#logo #branding #identity #eatsandbeats #hesart #design #art #hes

Shanghai Picklebacks // Summer Jerseys

hesart⚡️ — Thu, 23 Jan 2025 16:32:34 GMT

Shanghai Picklebacks // Summer Jerseys

The Shanghai Picklebacks are an amateur softball organization based in Shanghai, China. Founded by the owner of a pickle company, the team is known for its unique tradition of pairing whiskey shots with pickle juice, a practice dubbed a "pickleback." Jameson whiskey is the team's drink of choice.

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Design Elements:

- Repeating Faded Logo Pattern: A unique design element featuring the Picklebacks' logo in a repeating, faded pattern, giving the jersey a distinctive and eye-catching look.

- Custom Pickle Font: A specially designed font that incorporates pickle-inspired elements, adding a touch of whimsy and personality to the team's branding.

- Iconic Green Color Scheme: A bold and vibrant green color that dominates the jersey's design, paying homage to the team's namesake and creating an instantly recognizable visual identity.

- Brandmark on Sleeves: The Picklebacks' brandmark is prominently featured on the sleeves, serving as a symbol of team pride and spirit, while also adding an extra layer of visual interest to the jersey's design.

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#textiles #branding #identity #shanghai_picklebacks #hesart #jersey #design #art #hes #softball #asiastr #Shanghai #shanghaipicklebacks #picklebacks #pickle #homepage #uniform

Pars then Bars // Logo (variant)

hesart⚡️ — Mon, 20 Jan 2025 00:01:32 GMT

Pars then Bars // Logo (variant)

Pars then Bars wanted a unique logo for the 2021 Masters Golf Tournament based around the famous pimento cheese sandwich popularized at the tournament.

For the design, I created a spin off of the masters logo, blending a pimento cheese sandwich into the form factor of the the Master's logo. A small run of hats were printed and given out to fans and supporters of the PTB brand.

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#logo #branding #identity #parsthenbars #design #art #hes #graphic #golf #golfstr #masters #pimento #homepage #artlist #graphicdesigner

The Jukebox // Logo

hesart⚡️ — Sun, 19 Jan 2025 23:51:24 GMT

The Jukebox // Logo

Adobe Illustrator. [2020]

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#logo #branding #identity #thejukebox #design #art #hes #2020 #homepage

Conscious Collections // Website

hesart⚡️ — Sun, 19 Jan 2025 17:40:36 GMT

Conscious Collections // Website

Conscious Collections is a mindful assemblage of music and art inspired merchandise in Boulder, CO.

I designed the logo, website, marketing materials, and brand identity for Conscious Collections between 2013-2016. As lead Art Director, I focused on expanding the audience through social media and word-of-mouth referrals, which led to collaborating with hundreds of clients on custom-designed lapel pins and textiles, featuring 12 prominent artists, and forging partnerships with NGOs, ultimately resulting in over 17,000 trees planted on behalf of the company.

Website Highlights

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#webdesign #uiux #branding #identity #consciouscollections #hesart #art #hes #2013 #website #homepage #web #ui #ux

Digital Ethos // Logo

hesart⚡️ — Sat, 18 Jan 2025 22:16:30 GMT

Digital Ethos // Logo

Digital Ethos, aka Charlie Quigley, is a South Jersey-based electronic music producer with a strong hip-hop influence. His music blends free-form bass with a focus on pushing the boundaries of modern sound, creating something new for the future.

I designed a logo that captures a glitched-out, Escher-inspired aesthetic, meeting the client's requirements. I provided several variations of the logo, which were used for merchandise and branding purpose

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#logo #branding #identity #digitalethos #hesart #design #art #hes #glitchart

Shanghai Picklebacks // Logo

hesart⚡️ — Sat, 18 Jan 2025 22:00:51 GMT

Shanghai Picklebacks // Logo

The Shanghai Picklebacks are an amateur softball organization based in Shanghai, China. Founded by the owner of a pickle company, the team is known for its unique tradition of pairing whiskey shots with pickle juice, a practice dubbed a "pickleback." Jameson whiskey is the team's drink of choice.

The Picklebacks' carefree attitude is evident on the field, where they often show up to games despite being hungover. This laid-back image was reflected in their logo, which features a mascot wearing slippers and holding a bottle of Jamo in his throwing hand. The logo was used across various team materials, including jerseys, hats, recruiting materials, and promotional items.

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#logo #branding #identity #Shanghaipicklebacks #picklebacks #hesart #design #art #hes #Shanghai #softball #homepage

Conscious Collections // Logo

hesart⚡️ — Sat, 18 Jan 2025 21:54:21 GMT

Conscious Collections // Logo

Conscious Collections is a mindful assemblage of music and art inspired merchandise in Boulder, CO. I designed the logo in 2013.

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#logo #branding #identity #consciouscollections #hesart #design #art #hes #2013