The Art of Hes

Minnick Auto Leasing & Sales // Website

hesart⚡️ — Sat, 15 Feb 2025 22:30:57 GMT

Minnick Auto Leasing & Sales // Website

Minnick Auto Leasing & Sales is a Denver-based business specializing in vehicle leasing and sales. I designed a clean, user-friendly website with a strong emphasis on converting visitors into leads through a streamlined contact form.

The site’s design prioritizes simplicity and ease of navigation, ensuring users can quickly find key information and get in touch. A modern, professional aesthetic reinforces trust and credibility, while strategic call-to-action placements guide potential customers toward making inquiries effortlessly. The site is optimized for both web and mobile users.

www.minnickautoleasingandsales.com

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Olive Academy // Website

hesart⚡️ — Sun, 26 Jan 2025 03:00:19 GMT

Olive Academy // Website

Olive Academy is an English training center in Shanghai, China. I saved as the Art Director since its inception in early 2020. I contributed to the company by building the website, assisting with marketing efforts, standardizing course materials, and providing input on design choices and brand identity.

Olive Academy's brand personality is rooted in an organic escape from the city, characterized by natural colors and a lush, plant-filled environment within the center. This aesthetic was reflected in the website's theme, color palette, and font choices. The main pages of the website were designed to convey a more professional tone, targeting parental guardians, while the student center took on a more playful and approachable feel.

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Conscious Collections // Website

hesart⚡️ — Sun, 19 Jan 2025 17:40:36 GMT

Conscious Collections // Website

Conscious Collections is a mindful assemblage of music and art inspired merchandise in Boulder, CO.

I designed the logo, website, marketing materials, and brand identity for Conscious Collections between 2013-2016. As lead Art Director, I focused on expanding the audience through social media and word-of-mouth referrals, which led to collaborating with hundreds of clients on custom-designed lapel pins and textiles, featuring 12 prominent artists, and forging partnerships with NGOs, ultimately resulting in over 17,000 trees planted on behalf of the company.

Website Highlights

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